
Trade shows offer a unique opportunity for destinations to connect with global audiences. For Visit Ho Chi Minh City, we at Ommy Exhibits had the privilege of designing an impactful 20×40 IMEX booth. This thoughtfully designed space captured the essence of Vietnam’s vibrant tourism scene.
Creating a Functional and Inviting IMEX Booth
Our team prioritized an open layout for the IMEX booth. This allowed tourism agents to engage freely with attendees. Custom-built stations provided dedicated spaces for meaningful conversations. Additionally, a vibrant backdrop served as both a visual anchor and a practical storage solution. A large video screen displayed dynamic content, drawing in passersby. The matching reception counter unified the design, creating a cohesive and professional appearance. The color palette, inspired by Vietnam’s rich culture, created an inviting atmosphere that resonated with visitors.
Bringing Destinations to Life
Effective booth design goes beyond aesthetics. It’s about creating an experience that leaves a lasting impression. For Visit Ho Chi Minh City, we balanced functionality with visual appeal. The result was a space that effectively communicated the destination’s unique offerings. Consequently, the booth attracted significant foot traffic and fostered engaging interactions.
Partner with Ommy Exhibits for Your Next Booth
At Ommy Exhibits, we specialize in creating tailored booth solutions that bring brands to life. Our work on Visit Ho Chi Minh City’s IMEX booth reflects our commitment to quality and innovation. Let us design your next trade show booth to make a lasting impact. Contact us today to discuss your vision.

Visit Ho Chi Minh City
20’x40′ IMEX 2025
Visit Ho Chi Minh City is the official tourism board promoting Ho Chi Minh City, Vietnam. Through its platform (visithcmc.vn), it provides resources and inspiration for travelers. The board promotes the city’s rich culture, cuisine, and attractions to a global audience.